imbue good Case study · 03
CockBox
The CockBox · No. 001

Pardon the size of it.

Sixteen pounds empty, twenty-four full: waterproof, dustproof, soundproof cocktail artillery. It goes where you go — and it makes you, without contest, the most useful person at the party.

Client
Vagabond Cocktails
Scope
Brand · Website
Status
01

Identity

a cheeky name, played straight
cockbox logo
Primary · on light
cockbox stacked
Stacked · reversed

The mark turns the joke into the logo: a rooster mid-strut, its tail the stem of a martini glass. It lets the name be playful while the execution stays clean — line-art in red, set in a warm, grown-up palette so the product reads as a gift, not a gag.

Libre Caslon
Display
Hanken Grotesk
Body
Space Mono
Labels & detail
Espresso
#15120E
Gold
#C49A53
Cream
#EDE7DA
Red
#C00000
Taupe
#9A9180
02

The product

brand on every piece
03

The website

built to sell
cockbox.co
CockBox site hero
Serif headline, a red call to action, the kit doing the selling.Visit the live site ↗